Curiosity Helps to Increase Your Landing Page Conversation Rate
by admin on Saturday, April 25th, 2009 | 3 Comments
Well, it’s very true to me. A couple of weeks ago, I read ewen chia’s book regarding landing page and he say that provide as little information in the landing page and it will help to capture more subscriber. The main reason is due to the curiosity.
I follow his tactics and deleted all my details in the landing page except the 1 heading.
You can take a look at my landing page at http://trafficgenerationsystem.net
I have been getting a very high conversation rate of 40%.
Take a look at my Google analytical stat.
P.S. I’m not showing off the success of high conversation rate, but I’m trying to share this finding with warriors here who are experiencing a low conversation rate in their landing page.
May be a stupid question; But how would one translate that into offline business traffic generation?
Jae
What did your conversion rate look like before you removed the details? Also, did you have to test and tweak your headline to get your rates to 40%?
Well, to be honest. I’m getting lesser than 5 subs before that. The site just look very non appealing, that’s why i remove all the unnecessary detail, sqeezing everything upon one glance