Exclusive Interview : Terry Kyle From Backlinks Hydra
Today, we have an exclusive interview from Terry Kyle who is the creator of Backlinks Forum, HomePage Backlinks and also Backlinks Hydra
1. Can you give us some background on yourself?
In the 1990s I worked as a copywriter and creative director in Australia for clients like Pepsi, McDonalds, IBM, Kellogg’s and Panasonic. Sounds great in theory but it was a difficult existence dealing with impetuous/incompetent/unethical client staff.
When the last ad agency that I worked for folded, I launched my first Internet Marketing career, selling a portfolio of nonfiction ebooks. The business went OK but never reached the level of financial reward that I had hoped for and within a few years, I pretty much closed it down.
The important emotional lesson that I learned was to not (in your mind) equate success with a specific product or service but rather be attached to success, not a certain product. In early 2008, I made a Rocky-like comeback with a book on ‘small business ides’ on Amazon, joined the Warrior Forum and haven’t looked back (much) since.
2. How did you first get started in Search Engine Optimization (SEO)?
By the end of 2008, when my second Internet Marketing career was underway, I became fed up with terrible rankings, losing my shirt on PPC and generally failing pretty badly in IM. I decided that in 2009, I would do whatever it took to develop mastery of SEO and Google Organic rankings.
3. Please give our readers some background on what your product, service or membership is/are about and how it will help the readers?
I was reading one of Steve Aylor’s early versions of “Backlink Goldmine” and a huge light bulb went off for me about how a whole spinoff strategy could be used – in short, I had ‘spotted a gap’ and developed the tactics described in The Backlinks Black Belt Report which was released at the end of July 2009.
From then on project after project has continued that earlier momentum. In partnership with Tom Goodwin, the co-owner of BacklinksForum.com, I provide 400-site forum Link Packets a month (which we limit to 30 users per packet per month), links on groups of high PR homepages , corporate SEO (soon probably) and an advanced tactical guide on new techniques that I am (successfully) experimenting with now: Backlinks Hydra.
Check Out Backlinks Hydra Here ==> http://www.Backlinks-Hydra.net
Check Out HomePage Backlinks Here ==> http://www.HomePageBacklinks.com
All of these products and services can help readers in one way: Traffic through high Google rankings.
4. How did you come up with the idea for this kind of product, service or membership?
There was nothing like it/them in the marketplace at the time/now and I wanted such a service or services for myself so it seemed logical that others would (normally a marketing error) but other Internet Marketers were expressing similar frustrations as me in forum chatter. This illustrated the need for the services and products that I was thinking of creating.
5. Who is your target market for your product, service or membership site?
Entrepreneurs interested in getting and maintaining great rankings in Google’s Organic search results. That covers a pretty wide age/sex demographic!
6. What are the 3 important SEO strategies you use to rank for your website?
(1) I like to buy and ‘repurpose’ aged high PageRank domains as these will rank much faster than brand new domains.
(2) I also love backlinks from high PR PAGES, not necessarily domains, as these can be extremely potent and are one of my favourite SEO weapons.
(3) I am also a frequent reverse engineer of competitors’ backlinks through SEO Spyglass and use those sites for backlinks too.
7. Can you tell us about the single most important thing SEO mistake you should have avoid in the process of ranking high in the search engine?
I’ll name three:
- Varying anchor text in links to a page,
- Trying to target more than keyword for one page (related to the first one), and
- Mixing up backlinks URLs to a Money Site between www and non-www versions (splitting the Link Juice across two ‘different’ pages).
8. Anything you want to add on
I feel very strongly that Internet Marketers should fully commit to developing specialised expertise and mastery in one area of knowledge – regardless of the niche.
For example, if an Internet Marketer committed themselves to becoming an expert in profitable podcasting or facebook group marketing or conversions tactics and nothing else, they would quickly develop a 6-figure a year business and be able to maintain that, possibly for life if so desired. Specialise, don’t generalise. With me, it’s in the backlinking area of SEO and that’s why I have the success that I do – specialisation!
Check Out Backlinks Hydra Here ==> http://www.Backlinks-Hydra.net
Check Out HomePage Backlinks Here ==> http://www.HomePageBacklinks.com
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Information Product Creation Can Boost Your Online Business
Information product creation is one of the least talked about topics in the world of internet marketing. It is also one of the single best ways to successfully make money online.
For a majority of marketers, sharing their stories and methods seems commonplace, but when it comes to actually sharing how to create a product you will find many people stop talking.
I would assume the reason that no seasoned marketer will share their techniques to product creation is because it is one of the few money making techniques left that takes awhile to learn and even longer to master.
Today I want to talk about several ideas and methods that can get you started down the road to creating you first information product.
First we need to establish what an informational product is. It is NOT fiction, it is IS based completely within the reality of the market. This means that if you want to create an info product on your affiliate marketing success, it needs to be based in that market and not be fictional.
Secondly, if you are creating a product for the first time, don’t start selling it, hyping it, and generating buzz until after it is finished. We are marketers at heart, and if you successfully market and hype your product but never deliver that will look terribly bad against your reputation.
It is important to remember that when it comes time to sell your product to your market, your reputation is going to have a huge impact on how well your product sells and the feedback you will receive.
Starting down the road of information product creation can be a daunting task, especially to those that don’t particularly like writing.
This means that you can, of course, outsource the writing of your ebook or guide to another party. This is bad for two reasons and good for one.
First off, it is good because you can get a product completed sometimes in less than a week. This means more sales time and more opportunity.
But it can be bad because it means that you are not very connected to your product.
This translates into a customer asking a question you either not knowing how to answer, or giving a vague answer simply because you are personally not close enough to your product.
Some of the most successful people in the make money online niche have written their own reports and guides using techniques they have personally tried and become successful with.
These are the people that will sell more books and move more product simply because of their relationship with their product. It is one thing to act like a product is yours, but it is a completely different story when that feeling is genuine.
Many people have asked me “well what should I create a product about?” This is where things get exciting because you have to think about your own interests and skill sets. Remember you do not have to create a product in the making money niche.
Your product could be video Guitar lessons, or it could be a set of weight loss tips, or it could even be a report on where to find the biggest sales during Black Friday.
If you are going to write your product yourself, then without a doubt you need to pick a topic that you are not only skilled in, but are also interested in.
Nothing is worse than having to push yourself to write page after page of content that you personally do not like. Remember, people want to buy products written by others who are experts in certain fields.
If you are struggling to get your writing done, consider picking a different topic or taking the current one from a different angle. Naturally, you may suffer from writers block—but this will go away once you find a topic that you are skilled at and interested in.
Some of the best products that have been created are step by step guides. This makes things easy for you as a product creator because you it is an easier format to write in.
I would encourage any first timers to use the step by step format when creating their product. Not only will it allow you to better pace your content, but you will find it much easier to write.
This is because you are simply discussing the exact steps you took and formatting it into an easy to understand manner.
When it comes to creating a product there is truly only one enemy that can totally ruin your chances of success—and that is self doubt. If you begin to doubt yourself in anyway, even to the point of wanting to five up, you will find that your writing actually increases in difficulty.
The main reason most people do not see success is because they are afraid of failing, but as a business person you must understand that sometimes we fail. The key to achieving success in the future is not letting previous failures get to you.
Once you begin to doubt yourself your product is going to derail. This is very common in beginners in the world of product creation because they are in an unknown territory.
Furthermore, this type of marketing is not like any other in that feedback comes slowly and when it does come it can be harsh.
The thought of this often scares people off as they don’t feel they are qualified enough to write an informational product on something they know and are already skilled in.
Finally the best way to get started is to stop reading and start doing. As mentioned before it doesn’t matter what niche your product will be marketed to, the fact of the matter is that if you truly want to start creating passive income that could potentially make you money each and every month for many years to come you must get started now.
There are thousands of other products out there, and if you are an internet marketer it is time that you start thinking about information product creation and where it can take your online business.
Exclusive Interview : David Eisner From Backlinks Round Table
Today we have an exclusive interview with David Eisner who’s the creator of Octopus Blog Method and Backlinks Round Table.
1. Can you give us some background on yourself?
I’ve been a full-time internet marketer since December of 2009 and before that, I was a part-time IMer and I worked in various industries and travel around. In IM, my focuses were mainly on PPC and SEO up until December when I decided it would be good to start writing and making a name for myself in the IM niche. Since then, I’ve been focusing on product creation, list building, SEO, and ultimately helping other people become successful in this industry.
2. How did you first get started in Search Engine Optimization (SEO)?
I first got into SEO at the end of 2008 when I was having success selling a specific ebook and thought I might have better luck getting my site ranked and selling copies that way. While I wasn’t successful ranking for terms related to that ebook, I did have some other success with ranking niche blogs. I eventually sold off many of my sites because I needed the cash. In retrospect, I’m not sure I love that choice but hey, we’ve got to roll with our decisions – no regrets!
3. Please give our readers some background on what your product, service or membership is/are about and how it will help the readers?
Since December, I’ve created a couple of SEO info products. The first one, and my first product effort overall, was “The Octopus Blog Method.” Boiled down to the basics, it explains why and how to make a massive blog and get individual pages on that blog ranked.
It’s 95+ pages of step-by-step instructions ranging from setting up WordPress to intricate details of getting backlinks. I’ve gotten fantastic feedback on it and it still sells today as a WSO with a less than a 1% refund rate – which tells me it’s still relevant and high quality.
I was lucky enough to follow that up with an interview with the great backlinks masters, Terry Kyle and Tom Goodwin. In February, we recorded “Backlinks Round Table” – 3 hours of extremely valuable SEO information, mostly pertaining to getting the best possible backlinks. It’s clear that these guys really are at the top of the industry and I feel quite fortunate to have scored that interview and to have become friends with them both.
Just recently, Terry launched his new product, “Backlinks Hydra”, which is in my opinion, the greatest achievement in SEO, possibly ever. A week before the launch, we recorded Session 2 of Backlinks Round Table. This is an hour of the most groundbreaking SEO information available. Anybody who says this isn’t just lying (fittingly, nobody has claimed such!).
I can say this and not sound like I’m bragging because honestly, I’m not the one giving the information. It’s all Terry and Tom. This amazing interview revealing some jaw-dropping stuff is currently available for $1 as a WSO.
Check Out Octopus Blog Method => http://winsonyeung.com/octopusblog
Check Out Backlinks Round Table => http://backlinksroundtable.com
4. How did you come up with the idea for this kind of product, service or membership?
I got the idea for the “Octoblog” from my own personal testing that stemmed from theories about backlinks to specific pages and backlinks to the overall domain. It only seemed obvious to me that if you had a huge opportunity in a niche with many keywords, that it would be advantageous to build one bigger site as opposed to many smaller ones. That turned out to be true and I wrote the book.
Towards the end of 2009, I learned about Terry Kyle and his strategies and I realized that this guy was really onto something. I must have emailed him 5+ times just trying to find ways to work with him but there really weren’t opportunities. At the time, I was just starting to really do anything of relevance in the industry, so Terry’s reluctance to throw work at me was highly justifiable.
But eventually, I just realized I wanted to ask him a bunch of questions and I somehow came up with the idea to interview him and he immediately agreed. We worked it out and through the gruelling 3-hour session (haha, we took breaks, don’t worry!) we became friends and created a fantastic product that is still gaining me recognition from industry names to this day, not to mention thousands of loyal and valuable subscribers.
5. Who is your target market for your product, service or membership site?
The target market for Octoblog and Backlinks Round Table is pretty much anybody who wants to rank a website in Google. For Octoblog, obviously if somebody knows they’re not going to use WordPress, then the product is not for them. If they just want some general SEO knowledge, want to get started with a winning strategy, or want to learn a different angle to attack SEO, then it’s a solid way to proceed.
As far as BLRT is concerned, this is the highest level SEO information you can consume. I know this sounds cocky, but I challenge anybody to prove me wrong. I put these claims all over my sales letters and I have not had one negative review or naysayer (in fairness, I have had a handful of people say that they would prefer to learn by PDF instead of audio – but that is a completely different beast).
If you’re a brand-newbie who knows nothing of SEO, this product is probably not for you… yet. If you know the basics, like what a backlink is, then you’re good to go. If you’re an expert, then you’ll appreciate it even more. You will probably walk away humbled after listening to Terry and Tom.
It’s still crystal clear that “quality” and quality of backlinks are by far the most important factor in ranking your website in Google (as for the other search engines, I rarely utter their names for they have become increasingly irrelevant). I put quality in quotes because you’ve got a number of factors to consider such as PageRank, anchor text, IP diversity, security, and many other factors that would contribute to the “quality” of a backlink.
6. What are the 3 important SEO strategies you use to rank for your website?
The 3 best strategies I can suggest at this point are:
1) Learn how to place the highest quality “Publicly Viewable Profile” links for the cheapest possible price,
2) Invest in “homepage backlinks” that Terry talks about in Backlinks Hydra and,
3) Consider building a network of high PR sites where you can place your own links to gain ultimate security and an advantage over the marketplace.
I truly believe that between Backlinks Round Table 1 and 2 and Terry’s Backlinks Hydra, you will have 99% of the information that you need. The remaining 1% is about on-page SEO, a subject that is easily learned and implemented.
7. Can you tell us about the single most important thing SEO mistake you should have avoid in the process of ranking high in the search engine?
The worst thing you can do in SEO is pay a lot of money for backlinks that don’t do anything. The second worst is paying a lot for links that DO do something. The best strategy overall is to pay very little for the best links. In SEO, it is so easy to run through money without seeing results.
Make sure your budget can sustain your backlinking for at least 3-6 months, depending on the strength of the competition you are going after.
8. Anything you want to add on
Oh and I should mention, the OTHER worst thing you can do is try to win an “unwinnable” SEO fight. Going after the keyword “credit cards” or “payday loans” is literally throwing money and time down the drain. This is true for many other keywords. It is so important to understand how to evaluate competition and to go after “reachable” #1 spots. And as Terry says… if you’re not going for #1 then you are pretty much wasting your time on that keyword.
I just want to say thanks Winson for asking me to participate in this project. I’m sure you will get many awesome insights and valuable resources suggested for your subscribers.
Check Out Octopus Blog Method => http://winsonyeung.com/octopusblog
Check Out Backlinks Round Table => http://backlinksroundtable.com











